About us

Serendipity

A chance meeting between CAs Mark Jenkins and Viv Brownrigg.

A shared vision to make advisory easy for accountants.

Deep empathy for the challenges facing business owners.

The 'ah ha' moment.

Accountants need a software platform packed with resources to market, sell, and deliver simple, scalable advisory services. Advisory, made easy.

That's how and why The Gap came to be.

Founded in 2014, The Gap is trusted by more than 500 accounting and bookkeeping firms across New Zealand, Australia and the United Kingdom.

The Gap system was the best thing to land on my desk since I started my practice.

Glenn Martin
Avery Martin Accountants  |  Chester-le-Street, UK

Meet the founders

By accountants for accountants.
With 35+ years of accounting practice experience between them, they've sat in your seat.
Viv BrownriggViv Brownrigg

Viv Brownrigg

Director of Marketing and Partnerships

A Fellow Chartered Accountant, Co-founder, and director at The Gap, Viv has a huge passion for the accounting industry.

Mark JenkinsMark Jenkins

Mark Jenkins

Director of Sales

Mark is a huge believer in accountants having financial, time and mind freedom and helping them work smarter, not harder.

Meet the team

Our people are at the centre of everything we do.

Our values

Culture eats strategy.
Sustainability
The Gap Sustainability - Recycling of knowledge
Recycling of knowledge
Agility
The Gap Agility - Collaboration and innovation
Collaboration and innovation
Balance
The Gap - Balance. Prioritising individual and family needs first.
Prioritising individual and family needs first
Appreciation
The Gap. Appreciation. Valuing awesome individuals.
Valuing awesome individuals
Walk the talk
The Gap. Walk the talk. Practicing what we teach.
Practising what we teach

Our cause

Graeme Dingle Foundation

Remember when you were a kid? Life seemed full of possibilities.

Young people today need to be encouraged to stay positive, aim high, go for their dreams, and make the most of their unique talents.

The Graeme Dingle Foundation is right there cheering them on.

More than a subscription

The Gap is a community

The Gap is unlocking the potential of thousands of accountants, and their clients.

We didn't just build a software and content platform - we built a community of accountants and bookkeepers.

Great thought leadership and content to assist advisory in accounting firms.

Anthony McIlroy
Evolve Accounting  |  Kumeu, New Zealand

Trusted by over 500 firms worldwide

We'd love to hear from you.

Curious about our product, need support or want to partner?
The Gap Speaking and exhibiting

Sales

Wondering if The Gap is the right advisory tool for your business? Chat with out team to see if there's a fit.

Support

Need a hand with implementation? Chat with a Member Support Specialist.

Partnerships

We’re building an eco-system to support our advisory vision. Get in touch and our Partnerships Director will circle back.